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Versa Vital Group

A versatile identity for a Moroccan industrial group building a portfolio of household consumer brands.

Versa Vital Group brand identity

Client
Versa Vital Group

Industry
Household Consumer Goods

Location
Morocco

Our role
Logo & Visual Identity · Brand Guidelines · Brand Colours & Typography · Patterns · Brand Applications & Mockups

The solution

The logo is a memorable V: its left stroke recalls a piece of charcoal, its right echoes the line of a coffee bean and a wisp of smoke. Black brings strength and sophistication, greenish yellow brings vitality and energy, and deep turquoise adds modernity. Poppins typography, custom patterns, and clear usage rules keep the brand consistent across Morocco and Africa.

Back to branding work
Versa Vital Group brand application 1Versa Vital Group brand application 2Versa Vital Group brand application 3Versa Vital Group brand application 4Versa Vital Group brand application 5Versa Vital Group brand application 6Versa Vital Group brand application 7Versa Vital Group brand application 8

Your next chapter deserves
a stronger brand.

A new direction. A stronger identity. Marketing that feels like you. Tell us what you’re ready to change, and let’s talk about what comes next.

Let’s talk